adidas Women's Supernova Control Running Shoe

Product Description

• Synthetic leather upper; synthetic insole/outsole
  
• 360-degree reflectivity for safety in low-light conditions
  
• Pro-Moderator medial support device prevents overpronation
  
• Imported
  
• Newest generation of what many consider to be the best overall training shoe ever
  

If you run at night or in the wee hours, you'll appreciate the 360-degree reflectivity of these Supernova Control Running Shoes from adidas. Full forefoot adiprene inserts allow forefoot propulsion and efficiency while a Pro-Moderator medial support device helps regulate excessive pronation. The weight of the outsole has been reduced and a two-piece Torsion System offers a smooth, stable ride. Altogether a pleasant 7th generation of a near perfect running shoe.

About adidas
The vision of company founder Adolf Dassler has long become reality, and his corporate philosophy the guiding principle for successor generations. The idea was as simple as it was brilliant. Adi Dassler's aim was to provide every athlete with the best possible equipment. It all began in 1920, when Adi Dassler made his first shoes using the few materials available after the First World War.

The adidas name dates back to 1948, deriving from the first two syllables of Adi Dassler's first and last name. One year later, Adi Dassler registered the Three Stripes as a trademark.

After a period spanning almost 70 years, the Dassler Family withdrew from the company in 1989, and the enterprise was transformed into a corporation ("Aktiengesellschaft"). French-born Robert Louis-Dreyfus was Chairman of the Executive Board from April 1993 to March 2001. It was he who initiated adidas' flotation on the stock market in November 1995. adidas--a name that stands for competence in all sectors of sport around the globe. Today, the adidas product range extends from shoes, apparel and accessories for basketball, soccer, fitness and training to adventure, trail and golf.

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